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Latest News from VK

    • 2017 GSU Top Professor
    • 2017 Donald R. Lehmann Award
    • 2017 S. Tamer Cavusgil Award
    • 2016 – Mays Dean's Distinguished Scholar
    • 2016 – Service to the Indian Friends of Atlanta (IFA) Community
    • 2015 - Interview with Tomas Hult on "Achieving Excellence in Brand Management
    • 2014 – Dr. V. Kumar is the Editor in Chief of the ‘Journal of Marketing’ (JM) of the American Marketing Association
  • 2013 - Regents' Professor
  • 2013 - GSU students in the city
  • 2013 - IIMA Conference: Marketing in Emerging Economies
  • 2012 - MARCON: International Marketing Conference
  • 2012 - Keynote Speaker - Brunel Business School
  • 2012 - Dr. Kumar traveled to Brazil to discuss research with leading business executives
  • 2012 - Featured in Daily News and Analysis
  • 2012 - Paul D. Converse Award
  • 2012 - 7 Tips For Big-Budget Marketers To Maximize Social-Media ROI by Dr. V Kumar and published in Forbes
  • 2012 - Gary L. Lilien ISMS-MSI Practice Prize Award
  • 2012 - Outstanding Author Contribution Award
  • 2012 - Social Coupons and Marketing Strategy
  • 2012 - Named Legend in Marketing
  • 2009-10 - ISMS Practice Prize
  • 2007 - ISMS Practice Prize
  • 2006 - ISMS Practice Prize

2018 Georgia House of Representatives Recognition

Dr. V. Kumar was recently recognized by the House of Representatives in the State of Georgia. The House also passed a resolution to commend his achievements in marketing through research and publications.

  • Videos

    • Practice Prize Competition Presentations 
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  • News about VK

    • 2018 Georgia House of Representatives Recognition
    • 2017 GSU Top Professor
    • 2017 Donald R. Lehmann Award
    • 2017 S. Tamer Cavusgil Award
    • 2016 Distinguished Professor Award from Huazhong University of Science and Technology.
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    About Dr. V. Kumar

    Dr. V Kumar, or VK as he is more popularly known in the academic and professional circles, is the Richard and Susan Lenny Distinguished Chair Professor in Marketing, the Executive Director of the Center for Excellence in Brand and Customer Management...
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    The Legends in Marketing series captures the essence of the most important contributions made in the field of marketing in the past hundred years. It reproduces the seminal works of the legends in the field, which is supplemented by interviews of the...
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    GSU Provost remarks
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