Mentoring

J. Andrew Petersen

Assistant Professor of Marketing and Assistant Director of the Center for Integrated Marketing and Sales at UNC Chapel Hill
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Awards and Honors:

  •  Won the Donald R. Lehmann Award for the best dissertation-based research paper published in the Journal of Marketing or the Journal of Marketing Research, 2010
  • •  Dissertaion produced a paper that was adjudged the Best Paper in the Retailing Track and Best Overall Conference Paper from the AMA Summer Educators’ Conference in San Diego, CA, 2008 
  • • Won the Mary Kay Cosmetics Doctoral Dissertation Award in from the American Marketing Association, 2009 
  • • Co-authored a paper that was a finalist for the MSI/Paul H. Root Award in the Best Paper Published in the Journal of Marketing,  2009
  • • Co-authored a paper that was a finalist for the Harold H. Maynard Award for the Best Paper Published in the Journal of Marketing, 2009