Lifetime Recognitions
Additional InformationVK was recently awarded the 2009 AMA Marketing Research SIG Churchill Lifetime Achievements Award for his contributions to Marketing Research by the American marketing Association's Marketing Research Special Interest Group. He will accept both awards during the Summer AMA Educator's Conference to be held at Chicago, IL in August 2009.
About Dr. V Kumar
Dr. V Kumar, or VK as he is more popularly known in the academic and professional circles, is the Richard and Susan Lenny Distinguished Chair Professor in Marketing, the Executive Director of the Center for Excellence in Brand and Customer Management...