SERVICES

Dr. Kumar’s professional service includes editorial roles, affiliations to various boards/committees, conference participations as Chair/Co-Chair, and student advising. This section provides Dr. Kumar’s service initiatives.

RECOGNITIONS

HONORS

BOOKS

Academic Honors

 

·         Analytics Hall of Fame

2019

Inducted into the Analytics Hall of Fame, New York, 2019

·         Distinguished Speaker

2019

to the Qatar Leadership Alumni, Qatar, Doha, January 2019.

·         Faculty Scholar

2019

to the 2019 AIM-American Marketing Association’s Doctoral Consortium, Mudra Institute of Communications (MICA), Ahmedabad, India

·         Finalist

2018

the 2018 Sheth Foundation Award for the Best Paper published in the Journal of the Academy of Marketing Science (J. Andrew Petersen, Kumar V, Yolanda Polo, and F. Javier Sese).

·         Distinguished Research Fellow

2018

IIM Bangalore, Bangalore, India, November 2018.

·         Keynote Speaker

2018

to the Customer Centricity Conference, Mumbai, India

·         Keynote Speaker

2018

to the 11th Latin America Retail Conference(CLAV) at Sao Paulo, Brazil, October 2018

·         Finalist

2018

the 2018 Hunt/Maynard Award for the paper published in the Journal of Marketing in 2017 for the best contribution to the theory of marketing.

·         Keynote Speaker

2018

to the 12th Annual Bass Forms Conference at UT Dallas, March 2018.

·         Cecil and Ida Green Honors Professor

2018

for the 2017-2018 academic year

·         Finalist

2017

the 2017 Sheth Foundation Award for the Best Paper published in the Journal of the Academy of Marketing Science (Nita Umashankar, Yashoda Bhagwat, and V. Kumar).

·         Finalist

2017

the 2017 Sheth Foundation Award for the Best Paper published in the Journal of the Academy of Marketing Science (Anita Pansari and Kumar V.)

·         Finalist

2017

the 2017 Sheth Foundation Award for the Best Paper published in the Journal of the Academy of Marketing Science (Kumar, V, Jeewon (Brianna) Choi and Malik Green).

·         Keynote Speaker

2017

Marketing Strategy Meets Wall Street Conference,
San Francisco, California, August 2017.

·         S. Tamer Cavusgil Award

2017

for the Best Paper published in the Journal
of International Marketing in 2016.

·         Donald R. Lehmann Award

2017

for the Best Paper published in the
Journal of Marketing/Journal of Marketing Research in a 2-year period (2015 – 2016)

·         MSI/ H. Paul Root Award

2017

for the paper published in Journal of
Marketing in 2016 that best contributes to the practice of Marketing.

·         Harold H. Maynard Award

2017

the paper published in Journal of
Marketing in 2016 for the best contribution to the theory of marketing.

·         Keynote Speaker

2017

Thought Leadership Conference on Customer
Engagement at the Indian School of Business, July 2017

·         Keynote Speaker

2017

Inaugural Research Camp at the Indian School of
Business, July 2017

·         Keynote Speaker

2017

Albert Haring Syposium at the Kelley School of
Business, Indiana University.

·         Keynote Speaker

2017

American Marketing Association Global
Marketing SIG Conference, Havana, Cuba

·         Fellow

2017

Inducted as the Fellow of the American Marketing Association,

·         Taylor & Francis/SMA Distinguished Scholar Award

2016

Winner, Taylor & Francis/SMA Distinguished Scholar Award, 54th Annual SMA Conference in Atlanta, GA.

·         Faculty Fellow

2016

Recognized as the Faculty Fellow by the Texas A&M University Institute for Advanced
Study in 2016. (The first marketing academic to receive the honor.)

·         Chang Jiang Scholar

2016

Recognized as the Advisory Professor, the highest honor given by Huazhong University
of Science and Technology (HUST), Wuhan, China, for the period of 2016-2019.

·         Advisory Professor

2016

Recognized as the Advisory Professor, the highest honor given by Huazhong University
of Science and Technology (HUST), Wuhan, China, for the period of 2016-2019.

·         2016 Distinguished Professor

2016

Recognized as the 2016 Distinguished Professor, the highest honor given by Huazhong
University of Science and Technology (HUST), Wuhan, China for significant
contributions as the Chang Jiang Scholar (2013-2016).

·         Dean’s Distinguished Scholar

2016

Recognized as the Mays Dean’s Distinguished Scholar at Texas A&M University,
College Station, Texas, 2016.

·         2016 Donald R. Lehmann Award

2016

Winner, the 2016 Donald R. Lehmann Award for the Best Paper published in the
Journal of Marketing/Journal of Marketing Research in a 2-year period (2014 – 2015).

·         Keynote Speaker

2016

Invited as Keynote Speaker to the 2016 India4US Forum, Atlanta, GA.

·         Keynote Speaker

2016

Invited as Keynote Speaker to the 2016 India4US Forum, Atlanta, GA.

·         MSI/ H. Paul Root Award

2016

Finalist, the MSI/ H. Paul Root Award for the paper published in Journal of Marketing in
2016 that best contributes to the practice of Marketing

·         Faculty Scholar

2016

Faculty Scholar to the 2016 American Marketing Association’s Doctoral
Consortium, University of Notre Dame, Notre Dame, Indiana

·         Keynote Speaker

2016

Invited as a Keynote Speaker to the Thought Leaders in Service Marketing Strategy
Conference, HEC, Jouy-en-Josas, France

·         Keynote Speaker

2016

Invited as a Keynote Speaker to the 2016 European Marketing Academy Conference
(EMAC), Oslo, Norway.

·         Keynote Speaker

2016

Invited as a Keynote Speaker to the 5th International Research Conference in Marketing,
University of Strathclyde, Glasgow, Scotland.

·         2016 ISBM-Wilson-Sheth Foundation Award

2016

Winner, 2016 ISBM-Wilson-Sheth Foundation Award for Long Term Impact in B2B
Marketing. (Based on the papers published in top marketing journals)

·         Recognized as the ISB Senior Fellow,

2015

Recognized as the ISB Senior Fellow, Indian School of Business, Hyderabad, India
2015.

·         Editor’s Choice Award

2015

Winner, Editor’s Choice Award for the Best Paper published in the Journal of Interactive Marketing in a five year period (2010-2014).

·         S. Tamer Cavusgil Award

2015

Winner, S. Tamer Cavusgil Award for the Best Paper published in the Journal of International Marketing in 2014

·         Faculty Scholar

2015

Invited as a Faculty Scholar to the 2015 American Marketing Association’s Doctoral Consortium, London Business School, London, England

·         2015 AMS Cutco/Vector Distinguished Marketing Educator Award,

2015

Winner, 2015 AMS Cutco/Vector Distinguished Marketing Educator Award, 2015 AMS Annual Conference, Denver, Colorado.

·         Lee Kong Chian Fellow

2015

Recognized as the Lee Kong Chian Fellow at Singapore Management University, Singapore.

·         Faculty Scholar

2015

Invited as a Faculty Scholar to the Inaugural AMS Doctoral Consortium, Denver, Colorado, May 2015.

·         Davidson Award

2015

Runner-up, the 2015 Davidson Award for the Best Paper Published in the Journal of Retailing in a 2-year period(2013-2014).

·         Faculty Scholar

2015

Invited as a Faculty Scholar to the 2015 AIM-American Marketing Association’s Doctoral Consortium, Institute of Management Technology Dubai, Dubai.

·         Donald R. Lehmann Award

2014

Winner, the 2014 Donald R. Lehmann Award for the Best Paper published in the Journal of Marketing / Journal of Marketing Research in a 2-year period (2012-2013).

·         Faculty Scholar

2014

Invited as a Faculty Scholar to the Doctoral Consortium in Services Marketing at the Frontiers in Services Conference Miami, FL.

·         Keynote Speaker

2014

Invited as a Keynote Speaker to the 2014 Shopper Marketing and Pricing Conference
Stockholm School of Economics, Stockholm, Sweden.

·         Faculty Scholar

2014

Invited as a Faculty Scholar to the 2014 American Marketing Association’s Doctoral Consortium Northwestern University, Evanston, IL.

·         Harold H. Maynard Award

2013

Finalist, the Harold H. Maynard Award for the paper published in Journal of Marketing for the best contribution to the theory of marketing.

·         Outstanding Service Excellence Award

2013

Winner, 2013 Outstanding Service Excellence Award, J. Mack Robinson College of Business, Georgia State University.

·         Keynote Speaker

2013

Invited as a Keynote Speaker to the 2013 Marketing E.D.G.E. Research Summit, Chicago, IL.

·         Chang Jiang Scholar

2013

Recognized as the Chang Jiang Scholar by the Chinese Ministry of Education, 2013 (for the period of January 2014 – December 2017).

·         Keynote Speaker

2013

Invited as a Keynote Speaker to the 2013 Annual Conference of Emerging Markets Conference Board, Nelson Mandela Metropolitan University, Port Elizabeth, South Africa.

·         Keynote Speaker

2013

Invited as a Keynote Speaker to the 2013 Emerging Markets Conference Board Doctoral Consortium Nelson Mandela Metropolitan University, Port Elizabeth, South Africa.

·         Regents’ Professor

2013

Selected as a Regents’ Professor from J. Mack Robinson College of Business at Georgia State University.

·         Keynote Speaker

2013

Invited as a Keynote Speaker to the 2013 5th IIMA Conference on Marketing in Emerging Economies, Indian Institute of Management-Ahmedabad, Ahmedabad, India

·         Keynote Speaker

2013

Invited as a Keynote Speaker to International Marketing Conference, Indian Institute of Management, Lucknow, India.

·         Faculty Scholar

2013

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, University of Michigan, Ann Arbor, MI.

·         Outstanding Author Contribution Award

2012

Winner, 2012 Outstanding Author Contribution Award by the Emerald Literati Network Awards for Excellence for the best paper published in the Review of Marketing Research.

·         Outstanding Teacher Excellence Award

2012

Recipient of the Outstanding Teacher Excellence Award from J. Mack Robinson College of Business at Georgia State University.

·         MSI/ H. Paul Root Award

2012

Finalist, the MSI/ H. Paul Root Award for the paper published in Journal of Marketing in 2012 that best contributes to the practice of Marketing.

·         Keynote Speaker

2012

Invited as a Keynote Speaker to the 2012 International Marketing Conference Indian Institute of Management-Lucknow, Lucknow, India.

·         Keynote Speaker

2012

Invited as a Keynote Speaker to the 2012 International Marketing Conference:MARCON, Indian Institute of Management-Calcutta, Calcutta, India.

·         Keynote Speaker

2012

Invited as a Keynote Speaker to the 2012 University Speaker Series Pontifical Catholic University of Parana, Brazil.

·         Faculty Scholar

2012

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium University of Washington, Seattle, Washington.

·         Keynote Scholar

2012

Invited as a Keynote Scholar to Chinese Marketing Scholars Forum University of Hong Kong , Hong Kong, China.

·         Paul Converse Award

2012

Winner, 2012 Paul D. Converse Award for achievements and contributions to the Customer Lifetime Value (CLV) body of work(Lifetime Achievement Award #8).

·         Center for Asian Consumer Insights

2012

Won $25,000 in research grant awarded by the Center for Asian Consumer Insights, Singapore for the research on “Diagnosing Brand Preference in Asian Markets” in 2012.

·         Harold H. Maynard Award

2012

Finalist, the Harold H. Maynard Award for the paper published in Journal of Marketing in 2011 for significant contribution to marketing theory and thought.

·         Keynote Speaker

2012

Invited as a Keynote Speaker to International Marketing Conference

Indian Institute of Management, Kolkota, India.

·         Keynote Speaker

2011

Invited as the Keynote Speaker to the 2011 World Marketing Forum, Global Marketing Network, Accra, Ghana.

·         Faculty Scholar

2011

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium

Oklahoma State University, Stillwater, OK.

·         Outstanding Research Excellence Award

2011

Winner, 2011 Outstanding Research Excellence Award, J. Mack Robinson College of Business, Georgia State University, Atlanta, Georgia.

·         2011-2012 Gary L. Lillien ISMS-MSI Practice Prize

2011

Winner of the 2011-2012 Gary L. Lillien ISMS-MSI Practice Prize from University of Maryland.

·         Sheth Foundation/Journal of Marketing Award

2011

Winner, 2011 Sheth Foundation/Journal of Marketing Award for the Best Paper Published in the Journal of Marketing between 2002 and 2006.

·         Sheth Foundation/Journal of Marketing Award

2011

Winner of the Sheth Foundation/Journal of Marketing Award for making long-term contribution in the field of marketing and theory.

·         Donald R. Lehmann Award

2010

Winner, the 2011 Donald R. Lehmann Award for the Best Paper published in the Journal of Marketing / Journal of Marketing Research in a 2-year period (2009-2010).

·         Robert Buzzell Award

2010

Winner, the Robert Buzzell Award for the paper published by the Marketing Science Institute in 2010 that best contributes to the practice of Marketing.

·         DMEF, Robert G. Clarke Outstanding Educator Award

2010

Recipient of the 2010 DMEF Robert B. Clarke Outstanding Educator Award for lifetime contributions to Direct and Interactive Marketing.

·         Faculty Scholar

2010

Invited as a faculty scholar to the 2010 American Marketing Association’s Doctoral Consortium, Texas Christian University, Fort worth, TX.

·         Best Professor in Marketing Trophy and Certificate

2010

Best Professor in Marketing Trophy and Certificate from CMOAsia.org and Asia’s Best Business School Awards Program.

·         ISMS – MSI Practice Prize

2009-2010

Finalist, 2009-2010 ISMS – MSI Practice Prize, Massachusetts Institute of Technology, Cambridge, MA.

·         MSI/Paul H. Root Award

2009

Winner, the MSI/Paul H. Root Award for the paper published in Journal of Marketing in 2009 that best contributes to the Practice of Marketing.

·         MSI/Paul H. Root Award

2009

Finalist, the MSI/Paul H. Root Award for the paper published in Journal of Marketing in 2009 that best contributes to the Practice of Marketing.

·         Harold H. Maynard Award

2009

Finalist, the Harold H. Maynard Award for the paper published in Journal of Marketing in 2009 for significant contribution to marketing theory and thought.

·         Davidson Award

2009

Winner, the Davidson Award for the Best Paper Published in the Journal of Retailing in 2009.

·         AMA Retailing SIG Lifetime Contributions Award

2009

Recipient of the 2009 AMA Retailing SIG Lifetime Contributions Award for his contributions to Retailing, Summer AMA Educators’ Conference, Chicago, IL.

·         Churchill Lifetime Contributions Award

2009

Recipient of the 2009 AMA Marketing Research SIG Churchill Lifetime Contributions Award for his contributions to Marketing Research, Summer AMA Educators’ Conference, Chicago, IL.

·         AMA 25 Year Consortium Fellow Research Excellence Award

2009

Recipient, the 2009 AMA 25 Years Consortium Fellow Research Excellence Award from AMA Foundation for his Scholarly Achievements and Contributions to Marketing Thought and Practice.

·         Direct Marketing Program

2009

Member of the Direct Marketing Program from Harvard University.

·         Co-Chair

2009

Invited as Co-Chair to American Marketing Association’s Doctoral Consortium

Georgia State University, Atlanta, GA.

·         The Harold H. Maynard Award

2008

Finalist, the Harold H. Maynard Award for the Best Paper Published in the Journal of Marketing in 2008 for significant contribution to marketing theory and thought.

·         ISBM Faculty Fellow

2008

Recognized as the ISBM Faculty Fellow, Penn State University, State College, PA.

·         Faculty Scholar

2008

Invited as a Faculty Scholar to 2008 American Marketing Association’s Doctoral Consortium, University of Missouri Columbia, MO.

·         Sheth Foundation Award

2007

Winner, the Sheth Foundation Award for the Best Paper Published in the Journal of the Academy of Marketing Science, 2007.

·         AMA Strategy SIG Mahajan Award

2007

Recipient of 2007 AMA Strategy SIG Mahajan Award for Lifetime Contribution to Marketing Strategy Summer AMA Educators’ Conference, Washington D.C.

·         AMA IOSIG Lifetime Contributions Award to InterOrganizational Issues

2007

Recipient of 2007 AMA IOSIG Lifetime Contributions Award to InterOrganizational Issues, Summer AMA Educators’ Conference, Washington D.C.

·         ISMS Practice Prize

2007

Finalist, the 2007 ISMS Practice Prize, The Wharton School, University of Pennsylvania, Philadelphia, PA.

·         Faculty Scholar

2007

Invited as a Faculty Scholar to the 2007 American Marketing Association’s Doctoral Consortium, Arizona State University, Tempe, AZ.

·         Graduate Teaching Excellence Award

2007

Recipient of the Graduate Teaching Excellence Award from University of Connecticut.

·         Honorable Mention Award for Best Paper

2007

Recipient of the Best Paper Honorable Mention Award, University of Connecticut.

·         Teaching Excellence Award

2007

Recipient of Teaching Excellence Award from MBA Program, University of Connecticut.

·         $100,000 ISBM/MSI Academic Practitioner Challenge

2006

Winner, the $100,000 ISBM/MSI Academic Practitioner Challenge, Chicago, August, 2006.

·         Faculty Scholar

2006

Invited as a Faculty Scholar to the 2006 American Marketing Association’s Doctoral Consortium, University of Maryland, College Park, MD.

·         ISMS Practice Prize

2006

Finalist, the ISMS Practice Prize, Pittsburgh, PA, June, 2006.

·         Best Paper Award

2006

Runner-up for the Best Paper Award from Journal of Interactive Marketing.

·         Co-Chair

2005

Invited as Co-Chair to American Marketing Association’s Doctoral Consortium

University of Connecticut, Storrs, CT.

·         MSI/Paul H. Root Award

2005

Winner of the MSI/Paul H. Root Award from MSI for The Paper Published in Journal of Marketing in 2005 that Best Contributes to the Practice of Marketing.

·         Outstanding Reviewer Award

2005

Recipient of the Outstanding Reviewer Award from Journal of Retailing.

·         Best Paper Award

2004

Recipient of the Best Paper Award from University of Connecticut, 2004-2005.

·         Faculty Scholar

2004

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, Texas A&M University, College Station, TX.

·         Donald R. Lehmann Award

2003-2004

Winner of the Donald R. Lehmann Award from Journal of Marketing for The Best Paper Published in Journal of Marketing / Journal of Marketing Research In a 2-year period (2003-2004).

·         MSI/Paul H. Root Award

2003

Winner of the MSI/Paul H. Root Award from MSI for the paper published in Journal of Marketing in 2003 that best contributes to the practice of marketing.

·         Best Paper Award

2002-2003

Recipient of the Best Paper Award from University of Connecticut.

·         Research Excellence Award

2002-2003

Recipient of the Research Excellence Award from University of Connecticut.

·         Faculty Scholar

2002

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, Emory University, Atlanta, GA.

·         Donald R. Lehmann Award

2001

Winner, the Donald R. Lehmann Award for the best Paper published in Journal of Marketing / Journal of Marketing Research in a 2-year period (1999-2000), August 2001.

·         Faculty Scholar

2001

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, University of Miami, Coral Gables, FL.

·         Melcher Research Excellence Award

2000

Winner of the Melcher Research Excellence Award from University of Houston.

·         Outstanding Paper Award

2000-2001

Winner of the Outstanding Paper Award from International Journal of Forecasting for the Best Paper published in a 2 year period (2000-2001) in the International Journal of Forecasting.

·         Melcher Award

1999

Recipient of the Melcher Award from University of Houston for Faculty Excellence in Research.

·         Faculty Scholar

1998

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, University of Georgia, Athens, GA.

·         Melcher Research Excellence Award

1998

Winner of the Melcher Research Excellence Award from University of Houston.

·         Faculty Scholar

1998

Winner of the Faculty Scholar to American Marketing Association’s Faculty Consortium, Michigan State University, East Lansing, MI.

·         Melcher Award

1997

Winner of the Melcher Award from University of Houston for Faculty Excellence in Research.

·         Faculty Scholar

1997

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, University of Cincinnati Cincinnati, OH.

·         Melcher Award

1996-1997

Winner of the Melcher Award from University of Houston for Faculty Excellence in Teaching.

·         Faculty Scholar

1996

Invited as a Faculty Scholar to American Marketing Association’s Doctoral Consortium, University of Colorado, Boulder Boulder, CO.

·         Melcher Teaching Excellence Award

1995

Recipient of the Melcher Teaching Excellence Award from University of Houston.

·         NationsBank Master Teaching Award

1994

Winner of the NationsBank Master Teaching Award from University of Houston.

·         Distinguished Faculty Award

1994

Winner of the Distinguished Faculty Award from University of Houston College of Business Alumni Association for Research, Teaching and Service.

·         Melcher Teaching Excellence Award

1994

Winner of the Melcher Teaching Excellence Award from University of Houston.

·         Melcher Teaching Excellence Award

1993

Winner of the Melcher Teaching Excellence Award from University of Houston.

·         Melcher Teaching Excellence Award

1992

Winner of the Melcher Teaching Excellence Award from University of Houston.

·         Melcher Teaching Excellence Award

1991

Winner of the Melcher Teaching Excellence Award from University of Houston.

·         Teaching Excellence Award

1991-1992

Winner, UH Teaching Excellence Award, University of Houston, 1991-1992.

·         Kent Electronics Computer Research Excellence Award

1990-1991

Winner of the Kent Electronics Computer Research Excellence Award from University of Houston.

·         Melcher Research Excellence Award

1989-1990

Winner of the Melcher Research Excellence Award, University of Houston, 1989-1990.

·         Abell-Hanger Endowed Presidential Fund Scholarship

1984-1985

Awarded the Abell-Hanger Endowed Presidential Fund Scholarship from University of Texas.

·         Bonham Fellowship

Awarded the Bonham Fellowship from Graduate School of Business, University of Texas.

·         Fellowship

Fellow, 1984 AMA Doctoral Consortium, Northwestern University, Evanston, IL.

·         University Fellowship

Awarded a University Fellowship from University of Texas.

·         University Fellowship

Awarded a University Fellowship from University of Texas.

·         Tucker’s Excellence Fund

Awarded the Tucker’s Excellence Fund from University of Texas.

·         Phi Kappa Phi Honor Society

1981-Present

Member of Phi Kappa Phi Honor Society, University of Texas, Austin, TX.

·         Gold Medal

Awarded the Gold Medal from Indian Institute of Technology in Recognition Of being Ranked First in the Masters Program.

·         Honors in the Bachelors Program

Graduated with Honors in the Bachelors Program from Indian Institute of Technology.