Lifetime Achievement Recognitions/Awards

  • Inducted into the inaugural Analytics Hall of Fame, 2019  | know more
  • Inducted as the Fellow of the American Marketing Association, 2017.  | know more
  • 2017 Eminent Scholar Award by the Hagler Institute for Advanced Study at Texas A & M University. | know more
  • 2016 Routledge – Taylor & Francis/SMA Distinguished Scholar Award  | know more
  • 2015 AMS/CUTCO-Vector Marketing -Distinguished Marketing Educator Award  | know more
  • Lee Kong Chian Fellow (2015-16) at Singapore Management University, Singapore | know more
  • 2014 iSIG Fellow Award  | know more
  • 2013 Chang Jiang Scholar Award | know more
  • 2013 Regents’ Professor | know more
  • Winner, 2012 Paul D.  Converse Award for achievements and contributions to the Customer Lifetime | know more  
  • 2012 Legends in Marketing | know more
  • 2010 Lifetime achievement award (Robert B. Clarke Award) from the DMEF for contributions to Direct and Interactive Marketing    | know more
  • 2009 AMA Foundation 25-Years Career Contributions Award | know more
  • Lifetime award from the Institute of Study for Business Markets at Penn State University | know more
  • Recipient of the 2009 AMA Retailing SIG Lifetime Contributions Award for his contributions to Retailing, Summer AMA       Educators’ Conference, Chicago, IL. | know more
  • Recipient of the 2009 AMA Marketing Research SIG Churchill Lifetime Contributions Award for his contributions to Marketing   Research, Summer AMA Educators’ Conference, Chicago, IL   | know more
  • Recipient of 2007 AMA Strategy SIG Mahajan Award for Lifetime Contribution to Marketing Strategy, Summer AMA Educators’   Conference, Washington D.C.  | know more
  • Recipient of 2007 AMA IOSIG Lifetime Contributions Award to Inter Organizational Issues, Summer AMA Educators’   Conference, Washington D.C. | know more

Fellowship Appointments

  • HUL Distinguished Visiting Chair Professor, IIM Ahmedabad
  • Distinguished University Professor, HUST, China
  • Distinguished Fellow, MICA, Ahmedabad, India
  • Senior Fellow, Indian School of Business, India
  • Distinguished Professor of Research, WE School, India